Customized services, flexible structure: As one of the few Google Analytics™ Premium Authorized Resellers, we customize a package of Google’s enterprise analytics software with services to match each client’s needs, all in a flexible fee structure.
We deliver regular data visualizations, findings and recommendations tailored to client business goals and levers. We also respond to ad-hoc requests for answers and reports using web analytics & other data sources, such as PPC, SEO, CMS, CRM, email, and social monitoring systems. As a result, clients can focus on posing the right business questions and taking marketing actions.
We audit web analytics implementations -- for a flat fee -- to validate that key visitor behaviors are captured accurately and reported clearly. Data-driven recommendations won't help your organization if decision-makers don't trust the analytics, and no tool tracks everything out-of-the-box, so we recommend fixes and enhancements to ensure robust numbers.
We track ads and other campaigns in detail by delivering customized processes, tools, training and reports to clients. Campaign Tracking tells marketers which channels, placements and messages best drive and assist visitation and conversion. You can finally compare email, social media, pay-per-click (PPC) search engine marketing (SEM), affiliate, display and offline efforts.
We train organizations in all aspects of interpreting, customizing, and implementing Google Analytics and Google Tag Manager via tailored, on-site or remote classes. As a long-time Google Analytics Certified Partner, we have the experience to teach novice and expert students in all functional roles every facet of the world's most popular web analytics software.
We run split tests to improve the conversion power of key landing, product, registration, and shopping cart pages. Using Google Analytics' free Content Experiments or premium tools like Optimizely, Visual Website Optimizer, and Adobe Test&Target, we design, manage and interpret experiments to determine the combination of offers, copy, art and layout that maximizes results.